Unique, Beige and Gray Colored TiO2 Pigments offer formulation cost savings for paints, coatings and plastics
Titanium Dioxide or TiO2 is the most widely used prime pigment in paints, coatings, plastics, paper and many other products. Typically TiO2 provides opacity and whiteness to end products. HITOX® and TIOPREM® (heat stable for high temperature applications), however, are unique beige and gray colored Rutile TiO2 pigments. They occupy a marketing niche as high quality, color pigments that offer cost savings by replacing some of the more expensive color pigments as well as white TiO2 in a broad range of color formulations. HITOX® and TIOPREM® are commonly used by major international paint and plastics manufacturers. Uses include paints and coatings (architectural, industrial, metal finishes, powder coating, coil backers, primers and wood coatings), sealants, floor tiles, PVC and plastics master batch.